Stop the war against men and boys movement launched
LAUNCHING THE 'stop the war against men and boys' movement,
Women Against Male-bashing (WAM), a group of young women
looking to attract all like-minded women across India, who
believe that it is about time P&G stopped its anti-male
commercials, are happy to announce that scores of average
Indian women have joined their league to show that they love
the men in their lives for who they are and not because of how
often or how well they shave.
To further supplement their plans to expand their movement in
the country, All India Forgotten Womens Association (AIFWA)
has come onboard to support their campaign by boycotting all the women’s products manufactured by P&G, no matter how inexpensive they are and spread the message that women will no longer put up with the gender war stoked by P&G. The support from AIFWA will enable WAM to reach a much wider audience through its strong network. Now that P&G’s cheap sales tricks and loony marketing stunts stand exposed, P&G doesn't have any excuse for not stopping its hate campaign.
The message that WAM intends to spread to everyone across the country is three fold:
Till P&G doesn’t stop its anti-male commercials, we will actively campaign against their products.
Now that P&G’s tricks and stunts stand exposed, P&G doesn't have any excuse for not stopping its hate campaign.
All balanced, intelligent, real women agree with the group's sentiment emphasising the importance of stopping the hate speech against men. "Yes! Grooming includes several things but the most important of them all, is choice. When many men are comfortable with or choose to have facial hair, I really don't see any reason why men should be compelled to shave. This is why I have decided to support the WAM movement. Because I genuinely believe that if men look good to themselves, we shouldn't expect them to change for our sake,” said a young woman doing her bachelors’ degree.
Another young lady said, "Just because women spend hours in an effort to look good (regardless of the real outcome), doesn’t mean men should sacrifice something they’d rather not, that is their time (even if it is only five minutes) or their stubble (no matter who likes or hates it)? Now that there is so much noise about choice, what excuses are left for women? As WAM believes, I don't think women are being forced to be with men with a stubble and it is rather sad that P&G doesn’t care about how real women like to see their men, that is happy (shaven or unshaven)."
A member of AIFWA states, "The reason I decided to support the WAM movement is because, I, as a human being, empathise with the plight of the modern day man, who is expected to be nothing less than perfect in order to be spared of ridicule or hatred in the society. Present day women always have so many excuses for behaving the way they do and are always talking about what they want. But now that male-bashing is promoted as a laudable pursuit by selfish companies like P&G and there is no price for being pig-headed and unfair, they really don't see anything wrong in dictating terms to men. Yes, guys, this is what the flakes want. The verdict is finally out."
Uma Challa, president of AIFWA commented on the organisation's support of the campaign, "When we conducted a survey of average Indian women, we found that over 90 per cent of women prefer a reliable, decent, hardworking man (clean shaven, stubbly, or unshaven). WAM came about to let men know that real women love them for who they are and prefer that their men get the extra five minutes of sleep for all the hard work they do for the family and the society. We will do everything to support and scale it up to reach all like-minded women across the country. We have even introduced a new blog, in collaboration with All India Men’s Welfare Association, to remind men and boys that they don’t have to feel guilty if they don’t shave"
WAM envisions bringing together all women in India who detest P&G’s hate campaign against unshaven and bearded men. With the help of AIFWA and real women across the country, WAM will spread the core message of the movement - stop the war against men and boys!
While initially starting up, WAM is urging men and women from across the country to boycott all P&G products and protest against their anti-male ad campaigns.
Women Against Male-bashing (WAM) is a movement that brings together all like-minded women who believe that the time has come for them to take a stand against anti-male speech and anti-male commercials. The founders of this movement are a group of young women who believe that equality should exist in all walks of life - especially choice. The philosophy is straightforward – men are human too. No more excuses for male-bashing in the name of women’s empowerment.