http://www.dailymail.co.uk/pages/liv...79&in_a_source=

I found the comments quite enlightening, particularly these:-

'If you look at TV adverts, its now common to portray the man as a bumbling incompetent fool and the woman as the super smart one - adverts such as PC Which for example.

In a lot of current adverts, if you changed the sex of all the characters over there would be howls of protests that the advert was now sexist against women, but because its the man being ridiculed in the advert, no one says anything. This has been going on for at least 20 years.

- Steve, Lincoln, UK'

'The past is no excuse for all the present day ads that make men look stupid, when did you last see an ad featuring a caring responsible Dad? Feminism HAS GONE TO FAR !

- Martin Swash, Wellington, New Zealand'

I think its such a shame that men and women cant be lighthearted anymore..

Whether the jest is at the expense of men, or women, taking things too seriously is a very sad reflection on what we have fallen to..

You are right Drex. I agree entirely.

But the feminasties have taken the light-hearted jibe and made 'abuse' from it. They have distorted and destroyed the fun and humour between the sexes and made it a weapon to beat men with. Then of course they reverse tack whenever they are taken to task: "it was only a bit of fun".

So these adverts are supposed to somehow rationalize the current treatment of men?

Apparently the infamous knife rack was originally called "voodoo doll"....tasteless but innocuous and many people would have seen it as a joke and some harmless fun.

A "marketing consultant"suggested it would have wider appeal if it were re-named "all men are bastards".

More than 14,000 death threats later and another several thousand negative e-mails they have decided to re-name it "the EX" and present it as "gender neutral" even though it is not "anatomically correct".

Most of the marketing and advertising graduates in the last 20 years are from feminist alma maters so why should this come as a supprise?