Broadcast Date: April 27, 1959
It's the CBC's first radio show specifically for men, by men. Rod Coneybeare, the puppeteer on the CBC children's show Friendly Giant, is branching out as "editor-in-chief" of a new radio program called Man to Man. Right off the top Coneybeare says women won't like the show, warning male listeners to encourage their wives to tune out: "We don't want you to miss one word because of the wild screaming of protesting women," he says.

video at link;

CBC Radio for Men, 1959 - CBC Archives

reminds me of AVFM radio.